Hitachi strengthening in AC segment

Hyderabad: As the RAC segment is growing in India, Johnson Controls-Hitachi Air Conditioning India Ltd. is advancing aggressively to strengthen the position of the brand in the market. Betting big on the expected rise in sales due to the harsh and long summer season, the brand has geared up well by preparing on all fronts.

Setting new benchmarks for energy-efficient, comfortable, and futuristic cooling technologies, Johnson Controls-Hitachi Air Conditioning India has introduced the revolutionary airHome series of RACs, which is gaining a lot of traction in the market. Hitachi’s airHome series is an array of power packed globally designed models. Hitachi Cooling & Heating gives special focus on quality parameters while manufacturing such master pieces. Every air conditioner passes through various quality checks to ensure that consumer gets a superior experience. With this product range the brand endeavours to cater better to the new-age, well-informed, and aspirational consumers.

Gurmeet Singh, Chairman and Managing Director, Johnson Controls-Hitachi Air Conditioning India Ltd, said: “The new age Indian consumers are well informed and know exactly what they seek from their air conditioner.”